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Cast, Catch, Customize – Your Lure, Your Way

Welcome to The Fish Fun, a leading fishing lure factory in China. With over 100 skilled professionals, we specialize in high-quality hard bait, soft bait, and metal bait for anglers worldwide.

Fishing Lure Product

Factory Overview

Why choose The Fish Fun as your OEM/ODM partner?

Experienced Engineering Team

Over 10 years of hands-on experience in designing and innovating fishing lures for global markets.

Precision in Production

Efficient processes ensure on-time delivery for both small and large orders without compromising quality.

High Production Capacity

State-of-the-art facilities with advanced machinery to meet high-volume demands consistently.

Excellent After-Sales Service

Dedicated support team ready to assist with inquiries, feedback, and technical assistance.

Our Product Categories

Custom-designed lures for every fishing need

Hard Bait

Hard Bait

Durable, high-performance hard body lures with lifelike action and premium finishes.

Soft Bait

Soft Bait

Flexible, realistic soft plastics designed to mimic natural prey with superior action.

Metal Jig

Metal Jig

Flashy, heavy-duty metal jigs perfect for deep water and aggressive fish species.

Crankbait

Crankbait

Precision-tuned crankbaits with deep diving action and realistic wobble patterns.

Glidebait

2025 New Design Glidebait

  • Length: 170mm
  • Weight: 87g
  • Sinking Rate: Slow Sinking
  • Action: Side-to-side glide motion
Topwater Lure

Topwater Lure

Surface-agitating lures that create splashes and pops to trigger explosive strikes.

Swimbait

Swimbait

Lifelike swimming action with soft tails and balanced weight for natural presentation.

Jig Head Combo

Jig Head Combo

Pre-rigged jig heads with soft baits for instant fishing readiness and consistency.

Vibration Lure

Vibration Lure

High-frequency vibrating lures ideal for low visibility and deep structure fishing.

Spinnerbait

Spinnerbait

Classic design with rotating blades for flash and vibration in weedy or murky water.

Poppers

Poppers

Surface poppers with concave heads to create loud splashes and attract predatory fish.

Minnow Lure

Minnow Lure

Slim-profile minnows with tight wobble for mimicking baitfish in clear water.

Why Partner With Us?

From concept to delivery – we handle it all

Custom Design Support

Our engineering team helps bring your lure ideas to life with 3D modeling, prototyping, and testing.

Fast & Reliable Delivery

Efficient production timelines ensure your orders are delivered on schedule, every time.

Competitive Pricing

Direct factory pricing with no middlemen – get the best value for high-volume and custom orders.

Quality Assurance

Rigorous quality control at every stage – from raw materials to final packaging.

Global Export Experience

We’ve successfully shipped to customers in North America, Europe, Australia, and Asia.

Dedicated Support

Our team provides end-to-end communication, from initial inquiry to after-sales follow-up.

100+

Skilled Team Members

10+

Years of Industry Experience

50+

Countries Served

10M+

Lures Produced Annually

Frequently Asked Questions

Can you help with custom lure designs?

Yes! Our engineering team offers full ODM/OEM support, from concept sketches to 3D prototypes and mass production.

What is your minimum order quantity (MOQ)?

Our MOQ varies by product type but typically starts at 500–1,000 units. Contact us for specific details.

Do you offer private labeling?

Yes, we support custom packaging, branding, and logo printing for your brand.

How long does production take?

Standard production time is 25–35 days after sample approval, depending on order size and complexity.

What markets do you export to?

We export globally, including the USA, Canada, Germany, UK, Australia, Japan, and South Korea.

Start Growing With FISH FUN Today

We can help you customize products at the most competitive prices.

We respond to all inquiries within 24 hours.

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